Caleb Wygal

Chief of Marketing and Distribution

Caleb Wygal is an award-winning author and book marketing strategist who has sold more than 75,000 books by mastering the art of connecting stories with the readers who want them most. Through years of experience in publishing and book marketing, he has developed proven strategies for positioning books in front of the right audiences and turning casual browsers into loyal readers.

At Green Ferns Publishing, Caleb brings this knowledge and experience to help authors achieve their publishing dreams. His mission is simple: to empower writers with the tools, guidance, and strategies they need to share their stories with the world and find success in today’s competitive marketplace.

Maegwen Salley-Massie

Director of Operations and Acquisition

Maegwen Salley-Massie is an award-winning author best known for her breakout fantasy series. Storytelling runs deep in her lineage, and from that heritage, she has cultivated a lifelong passion for helping others bring their own worlds of imagination to life through publishing.

She holds a B.A. in Mathematics with a minor in Video Editing, and her career reflects a rare blend of creativity and precision. Beyond writing, she is a woven polypropylene specialist, owner of The Well (a creative event studio), and COO of 963 Film Group—roles that have taken her to more than 15 countries and enriched her with diverse cultural experiences.

At Green Ferns Publishing, Maegwen combines her business acumen, global perspective, and natural love of storytelling to guide and empower authors, helping them transform their visions into published works that reach and resonate with readers everywhere.

Kelly Capriotti Burton

Style Creator in Chief

Kelly Capriotti Burton is an entrepreneur with a penchant for connecting people to resources, experiences, and stories. With a BA in English Education, she has built a career in storytelling through magazine editing, marketing, event planning, and community building. Most recently, she became co-owner of Myrtle Beach’s premier running store while also launching her own book series.

Her passion is helping people feel equipped and empowered to tell their stories and pursue their dreams.

At Green Ferns Publishing House, Kelly serves as Creative Director, where she champions every author—guiding them in building an exciting brand, finding engaged audiences, and cultivating a unique and lasting voice.

Lisa Borne Graves

Editor in Chief

Lisa Borne Graves is a college English Lecturer by day, Editor in Chief by night. Every day, she is an author. Lisa has over ten published novels and has professionally edited over a dozen novels before joining Green Ferns. She has a BA in English, a BA in Dramatic Arts—both from Coastal Carolina University—and an MA in English from The College of Charleston and The Citadel. Lisa has worked with debut to seasoned authors, helping their stories clearly and accurately come to life for readers.

At Green Ferns Publishing House, Lisa helms the editing department, specializing in a collaborative author-editor process, foremost preserving the author’s voice and vision. She lives by the mantra precision, clarity, and creativity.

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